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Paris Fashion Week is back, more digital and full of anti-covid measures

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Paris Fashion Week

Madrid – After the Madrid, New York, London, and Milan Fashion Weeks celebrations, fashion again sets its sights on the French capital. From today, September 28, until October 6, the parades and presentations of the leading international fashion firms and designers will take place under the umbrella of a new edition of Paris Fashion Week (PFW). Celebration in which a total of 84 fashion firms will participate, responsible for organizing 19 fashion shows, 20 physical presentations, and about 45 online events, among which we will find from conferences to interviews with the most prominent figures in the fashion industry.

Digital Broadcasting of Paris Fashion Week

Furthermore, All events will have extensive digital broadcasting through the PFW and the online platform’s official channels to make it’s content more accessible and favor the broadcasting of fierce presentations and parades. Part of a long list of collaborations that the FHCM has decided; renew its agreements to disseminate its content with platforms and media such as YouTube, Google, Instagram, Facebook, the Chinese communication agency Hylink, The New York Times, or Canal +. They have also managed to add new additions, including some of France’s most prominent cultural institutions such as the Palais de Tokyo, the Château de Versailles, or the Palais Galliera, the Paris fashion museum.

As we already told you a few weeks ago from FashionUnited, the notable absences of firms like Yves Saint Laurent or Alexander McQueen will get compensated by the fierce commitment to the Parisian catwalk of regulars such as Christian Dior, Chanel or Louis Vuitton. Names to which a total of 10 new firms will add up that will make their first debut on the Parisian catwalk: the French houses AMI, Ester Manas, Mossi and Vejas; the Danish Cecilie Bahnsen; the British, and winner of the 2016 LVMH Prize, Wales Bonner; and the American Enfants Richies Deprimes, Gabriela Hearst and S.R. Studio. THE. A.C. Thus raising to 84 the number of “Maisons” that will finally participate in this next Paris Fashion Week, instead of the 88 advanced at first by the FHCM, after the last-minute confirmed absences of firms such as Lanvin or Stella McCartney.

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Schedule of Paris Fashion Week

As a result of these new last-minute adjustments, the latest edition of this Paris Fashion Week will officially start after the French Minister of Culture speech scheduled for 4:00 p.m. today (Paris time). Followed by the opening ceremony and the inauguration of the catwalk by the hand of the Japanese Mame Kurogouchi (5:00 p.m.), after whose steps will be followed, in this opening session, the presentations of Wales Bonner (5:30 p.m.), Kimhēkim (6:00 p.m.), Situationist (6:30 p.m.), Cecilie Bahnsen (7:00 p.m.) and S.R. Studio. THE. A.C. (19:30).

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